Dove Men

The making of an Icon

While the world taught men to be strong; Dove Men chose something deeper, courage+care. The mark is a symbol of modern masculinity. Brave enough to lead the charge. The colours add warmth to the otherwise dull grey. And the visuals are cinematic, heroic and most importantly, human. The stories are raw with truth, rich with care.
This isn’t just a men’s care line. It’s a movement redefining what it means to be a man.

Executive client director: carol lavender
Creative Director: Monique Bissell
Client Manager: Maddy Darvell
Executive Strategy Director: Helen Firth
Design Director: Pavithra Dikshit
Designer: Kendall Slade & MERT SENTURK

this project was submitted while I was leaving landor london, so it may or may not be the final version